Profound vs Ahrefs Brand Radar (2026): price, engines, pick
Ahrefs Brand Radar pairs a huge pre-built index of AI answers with custom prompts at a public price. Profound is an enterprise platform sold by contract.
Stellarcast is our product, so read this knowing our bias. Every vendor fact below was read from the vendor's own pages on 17 October 2026; anything a vendor does not state is marked "not published".
The short answer
Ahrefs publishes everything: the $129 a month Lite plan includes 5 tracked AI prompts, custom prompt packages start at $50 a month for 2,500 checks ($699 a month for all models), and the AI Visibility Index starts at $199 a month across six engines. There is no free trial, but no contract either, and annual billing saves up to 17%. Profound gives a free 7-day trial of 50 prompts on three engines, then an Enterprise contract for up to nine engines, an AI Marketer that stages page rewrites in your CMS, and agent analytics. Pick Ahrefs for benchmarking at a public price beside your SEO data. Pick Profound for enterprise depth and drafting.
Side by side
| Profound | Ahrefs Brand Radar | |
|---|---|---|
| Entry price | Brands: free 7-day trial, then Enterprise by contract. Agencies: price not published; client workspaces $399/mo each | Lite $129/mo with 5 tracked AI prompts; custom prompt packages from $50/mo (2,500 checks), $699/mo for all models; AI Visibility Index from $199/mo |
| Top published plan | Enterprise and Agency Enterprise, custom | Enterprise $1,499/mo on an annual commitment |
| Billing terms | By contract for brands; agency workspaces priced monthly; 7-day trial of 50 prompts | Monthly, cancel anytime, no contracts; annual saves up to 17%; no free trial advertised |
| Engines per plan | Trial: ChatGPT, Gemini and Google AI Overviews. Enterprise: up to 9, adding Perplexity, AI Mode, Copilot, DeepSeek, Claude and Exa Search | AI Overviews, AI Mode, ChatGPT, Perplexity, Copilot and Gemini; Claude on the paid index (8 checks an update) |
| Markets and languages | Trial: 1 language, 1 region; Enterprise custom | Checks are per platform and location; the location list is not published |
| Publishes fixes to your site | Its AI Marketer rewrites pages and stages them as drafts in your CMS for approval (per its homepage) | No CMS publishing; analysis skills and Letaido dashboards |
| Proof of lift | Agent Analytics for AI-sourced traffic and attribution; no lift method published | AI traffic in Web Analytics; no lift method published |
Sources: tryprofound.com/pricing and its homepage; ahrefs.com/pricing and ahrefs.com/brand-radar. Checked 17 October 2026. US dollars per month.
Where each one wins
- Profound: up to nine engines on Enterprise, including DeepSeek and Exa Search.
- Ahrefs Brand Radar: a public price, monthly billing with no contract, and AI prompts included in every plan from Lite up.
Where Stellarcast fits
Ahrefs benchmarks; Profound benchmarks and stages drafts. Neither publishes a method for proving a lift. Stellarcast checks six engines daily on every paid plan from $39 a month (Google AI Overviews, ChatGPT, Gemini, Perplexity, Google AI Mode and Microsoft Copilot). From $89 it sends the fixes you approve to WordPress as drafts, and from $249 every lift claim is labeled MEASURED, LIKELY or TOO-EARLY with a P25 to P75 range, across 27 markets measured with native-language prompts. See the plans.
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Get your free visibility auditFrequently asked questions
How much does Profound cost compared with Ahrefs Brand Radar?
Ahrefs lists Lite at $129 a month with 5 tracked AI prompts, custom prompt packages from $50 a month ($699 for all models), the AI Visibility Index from $199 a month, and Enterprise at $1,499 a month on an annual commitment. Profound publishes no brand price: a free 7-day trial, then Enterprise by contract. Checked 17 October 2026.
Which engines do Profound and Ahrefs Brand Radar track?
Ahrefs Brand Radar covers AI Overviews, AI Mode, ChatGPT, Perplexity, Copilot and Gemini, with Claude on the paid index. Profound's trial covers ChatGPT, Gemini and AI Overviews; Enterprise covers up to nine, adding Perplexity, AI Mode, Copilot, DeepSeek, Claude and Exa Search.
Can Profound or Ahrefs Brand Radar publish fixes to my site?
Profound's homepage describes its AI Marketer rewriting pages and staging them as drafts in your CMS for approval. Ahrefs Brand Radar reports and analyzes; it does not publish. Stellarcast sends approved fixes to WordPress as drafts from $89 a month.